Lure Essentials

Platform: Shopify — the e-commerce backbone enabling product management, checkout flow, orders, and SEO.

Theme Development: Custom-built Shopify theme — crafted from scratch to reflect the Lure Essentials brand through tailored layouts and design.

Templating & Layouts:

• Liquid — Shopify’s templating engine for dynamically displaying collections, product details, and navigation.
• HTML5 & CSS3 (SCSS) — for structured content and responsive design, ensuring visual consistency across mobile, tablet, and desktop.

Interactive Behavior: JavaScript (ES6+) — powers custom UI interactions like navigation menus, sliders, and dynamic content sections.

Version Control & Local Workflow: Git integrated with Shopify CLI or Theme Kit — supports efficient local development, versioning, and seamless theme deployment.

App & API Integration: Shopify APIs and third-party apps — extend functionality for features like analytics, marketing, customer reviews, or email automation.